Hype is the London haughtiness fashion brand as it is the coolest one, they said. Started up by Aidy Lennox and Liam Green in 2011, the brand has been known for its streetwear until now. It is a young brand but also gained customers very quickly because Hype knows how to attract them.
Hype is a famous brand especially for those who like relaxed look. The brand’s tees are famous for being fun, young and colorful. The bold graphic design in each tees really get all eyes on their wearers. The t-shirts unique design displays the young side of the brand, the reason why teens like to be taken into photos with them. Hype tees are generally paired with bright colors. To be closer to its followers, Hyper released many kinds of staple items like satchels, dresses, hats and shoes. All these things made Hyper the coolest streetwear in London and even all over the world. In every single items, the graphic design which is typical to Hype is noticed.
For the future seasons, Hype is planning to take things back to basics and the brand also holds a surprise for its fans as they will set new trends.